Caro Claire Burke’s first novel, “Yesteryear,” delves into the story of a contemporary tradwife influencer who showcases her idyllic farm life to a massive following of 8 million. However, her world is turned upside down when she suddenly finds herself transported back to the 1800s, facing the challenges of a life without modern conveniences like running water and electricity.
The term “tradwife” refers to a subgroup of social media influencers found on platforms such as TikTok and Instagram. These individuals embody the traditional wife archetype, focusing on homemaking and embracing a conventional lifestyle for their viewers.
Discussing the phenomenon, Burke remarked on its resonance in both politics and culture, noting how the emphasis on women prioritizing family and marriage has captured public interest. This trend has led to the increased popularity of accounts mirroring this idealized image.
The protagonist of “Yesteryear,” Natalie Heller Mills, embodies this tradwife persona, offering a thought-provoking exploration of fame, tradition, and femininity. During a conversation with author Mattea Roach on “Bookends,” Burke shed light on the unexpected nature of her protagonist, the performance of femininity, and the potential film adaptation involving actress Anne Hathaway.
The term “tradwife” can evoke mixed reactions, with some viewing it as derogatory while others interpret it through a feminist lens. Burke delved into the complexities surrounding this discourse, highlighting the intersection of gender studies and womanhood. She addressed the notion that portraying a specific vision of womanhood could be perceived as feminist, challenging the idea that every decision a woman makes is inherently feminist.
When describing Natalie Heller Mills, Burke characterized her as a multifaceted and complex individual. Natalie is portrayed as ambitious, intelligent, opinionated, and holding strong traditional values. However, she also struggles with emotional intelligence, leading to misunderstandings and interpersonal challenges.
Acknowledging Anne Hathaway’s instrumental role in bringing Natalie to life, Burke discussed the collaborative process that enriched the narrative. Through engaging discussions with artists like Hathaway, Burke refined the themes of performance, surveillance, and gender identity within the story. The collaboration culminated in Hathaway’s team acquiring the rights for a film adaptation.
In the acknowledgments of the book, Burke expressed her intention of writing the ending with a future daughter in mind. She emphasized the intergenerational transmission of lessons on womanhood depicted in the novel, highlighting the importance of passing down experiences and insights to future generations of women.
Reflecting on the narrative, Burke found solace in the idea of women carrying forward the legacy of empowerment and resilience. She likened life to a relay race, where individuals contribute their efforts before passing the baton to the next generation, fostering a sense of continuity and hope amidst challenging times.